Monday, September 3, 2012

Fruit Snacks

In this integrated campaign for General Mills, BUCK partnered with Saatchi & Saatchi to develop a whole new world full of original characters, all made of Fruitsnacks. Creating four launch spots, and content for, the campaign features the antics of three young trouble-makers, Larry, Linus, and Lloyd (Gusher, Fruit by the Foot, and Fruit Rollup respectively).

Tikrai smagios ir plastiškos animacinės gumos reklamos!

Directed by: BUCK 
Executive Creative Director:Orion Tait 
Executive Producer: Anne Skopas 
Creative Director: Thomas Schmid 
Senior Producer: Kitty Dillard 
Associate Producer: Billy Mack 
Production Coordinator: Ann Seymour 
Lead Concept Art/Character Design: Thomas Schmid 
Concept Art: Justin Fines, Mike Lee, Thomas Schmid, Adrian Sonni, William Trebutien, 
Design: Laura Alejo, Jon Gorman, Stephen Kelleher, Ben Langsfeld 
Storyboards: Jerod Chirico, Thomas Schmid, William Trebutien 
Animatics: Harry Teitleman, William Trebutien 
CG Supervisor: Ryan O'Phelan 
3D Modeling/Layout: Dan Fine, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz, Brett Wharton 
Rigging: Chris Hertwig, Vadim Kiyaev, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz 
Animation Director: William Trebutien 
3D Character Animation: Jodan Blit, Chad Colby, Roman Kobryn, Brice Linane, Ryan O'Phelan, Cesar Tafoya, Arvid Volz, William Trebutien 
3D Animation: Pete Hamilton, Chris Hertwig, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz 
Lead 3D Lighting/Shading: Michael Lampe 
3D Lighting/Shading: Helen Choi, Brice Linane, Alex Scollay 
Composite: Daniel Oeffinger, Ryan O'Phelan, Conrad Ostwald, Fede Reano 
Matte Painting: Tim Matney 
Colorist: Seth Ricart
Music: Antfood 
Sound Design: Antfood 
Recording & Audio Production: Antfood
Agency: Saatchi & Saatchi

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